Today’s Public Software Valuation and Financial Performance: The SEG SaaS Index – CRM & Marketing Product Category

SEG’s Monthly Flash Reports track the financial performance and valuations of approximately 300 software companies, categorized in nearly 30 product categories across the on-premise software, SaaS and Internet sectors.  This post highlights the performance of the SEG SaaS Index – CRM & Marketing product category as shown in the SEG February Monthly Flash Report.  To view the performance of dozens of other product categories, download the latest complimentary Monthly Flash Report here:

In the month of January, the CRM & Marketing product category achieved a median EV/Revenue multiple of 6.4x TTM Revenue Growth of 28.4%, and EBITDA Margin of -15.1%.  Notable companies outperforming their respective category include:

  • Zendesk with a 14.9x EV/Revenue multiple
  • Marketo with a 60.5% revenue growth
  • Constant Contact with a 13.3% EBITDA margin

SEG SaaS Index – CRM & Marketing, SaaS, CRM & Marketing, Public, Valuations, Financial Performance, Bazaarvoic, Constant Contact, Cvent, HubSpot, LivePerson, Marketo, Marin Software,, Zendesk

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