April Monthly Flash Report: SEG SaaS CRM & Marketing Product Category Financial and Valuation Performance

SEG’s Monthly Flash Reports track the financial performance and valuations of approximately 300 software companies, categorized in nearly 30 product categories across the on-premise software, SaaS and Internet sectors.  This post highlights the performance of the SEG – SaaS Index CRM & Marketing product category as shown in the SEG April Monthly Flash Report.  To view the performance of dozens of other product categories, download the latest complimentary Monthly Flash Report here: http://www.softwareequity.com/research_flash_reports.aspx

In the month of April, the CRM & Marketing product category achieved a median EV/Revenue multiple of 4.2x, TTM Revenue Growth of 34.6%, and EBITDA Margin of 2.8%.  Notable companies outperforming their respective category include:

  • Salesforce.com with a 8.5x EV/Revenue multiple
  • Marin Software with a 64.9% TTM revenue growth
  • Responsys with an 11.8% EBITDA margin

Constant Contact, Exact Target, LivePerson, Marin Software, Responsys, Salesforce.com, Vocus, SaaS, CRM & Marketing

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